For in-house brand, activation & sponsorship teamsRights → Control → Creativity → Output

Run fan co-creation as a marketing channel

You already know fan-designed liveries work. The GravitasLabs studio makes them repeatable, measurable, and safe enough for legal, brand and sponsorship sign-off.

What you get

Your car. Your brand. Your approval.

// 01  RightsThe moat

Officially licensed, exactly modelled

Every vehicle is a licensed, render-accurate 3D model. To an OEM, any depiction is advertising.

  • Officially licensed cars
  • Trade dress & badges, exact
  • Render-ready by default
// 02  ControlThe unlock

An automated brand-safety gate

Every design is checked before it can render or publish — nothing off-brand slips through.

  • Automated approval gate
  • Sponsor-conflict checks
  • The manual sign-off, gone
// 03  Creativity

Fans create — the hard part made easy

An AI-assisted studio turns a prompt into a finished livery, on the layer model fans know.

  • AI-assisted design
  • Familiar layer model
  • Finished look in minutes
// 04  Output

Publish-ready video, brand-tagged

Finished, lit, moving film — ready for broadcast, social and merch.

  • Broadcast-grade video
  • Brand-tagged on publish
  • Travels across channels

The opportunityManual → productised

The best brands already do this — by hand

Today // bespoke

The manual way

  • Design tools not built for fans; days per livery
  • Manual sign-off on each entry
  • One campaign, then it's over
  • Static output that doesn't travel

Studio // always-on

The productised way

  • AI studio — a finished livery in minutes
  • Automated brand-safety on every design
  • Always-on, or boxed around a race weekend
  • Publish-ready video, tagged to your brand

SignalDirectional · Nielsen / Stackla

6.9×higher engagement on UGC vs brand-made content
92%trust earned media over advertising
84%more likely to trust a brand using UGC

Book a demo

Build nowin the real studio

Use the full configurator, live. Design a livery, push it through the brand-safety gate, build the final 4K rendered video and post. Provide your name and email and kick the tyres on the platform.

Some imagery is drawn from internal design comps and is illustrative.